Claudie Pierlot

It is an essential part of any wardrobe. The French brand founded by Claudie Pierlot in 1984 hasn’t aged a day. Its goal? Dress Parisian women in pieces that stay in fashion and ride the trends. Refined and minimalist, the brand has a retro look that is always in vogue, and which perfectly embodies the quintessential Parisian style. Don’t be fooled by the size of the shop. After venturing deeper into the historic Saint-Germain-des-Prés boutique, not far from the Luxembourg Garden and Bon Marché Rivé Gauche, it’s sure you won’t leave empty-handed.

Parisian apartment

From the moment you enter, the store’s design is reminiscent of a Parisian apartment. The navy blue storefront, parquet floors and wall mouldings frame the collections to their best advantage. To create that effortless look, treat yourself to the famous baby doll dress and a jumper with a Peter Pan collar (the design that first made the brand popular). And without even realising it, a loose blouse, a pair of pleated pants and a white T-shirt suddenly slip into your basket…

Claudie Pierlot also has a line of affordable accessories and perfumes. Icing on the cake: if you’re near the Canal Saint-Martin, an outlet sells previous collections at a tempting 40% off the regular price (6 rue de Marseille, 75010 Paris).

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