Childhood friends Sébastien Kopp and François-Ghislain Morillion have come a long way together, becoming pioneers of ethical fashion through their famous Veja trainers (which use organic cotton, wild rubber and socially responsible production techniques) and then, in 2010, the creators of this out-of-the-ordinary store.
True to their philosophy, the two pals showcase a restricted selection of brands that prioritise transparency, local sourcing and respect for nature and for people – not forgetting a serious sense of look, style and originality! They stock clothing, accessories and decorative objects from brands as meticulous as Bleu de Paname, Roseanna, Holiday Boileau, Armor Lux, Officine générale, Borne (crockery), March Lab (watches), Mismo (bags) and Horace (cosmetics), all in an attractive setting dominated by light wood and minimalist furniture. Cosy and intimate, it is the light years away from your typical shopping mall.
The shopping revolution is under way!
More ideas for trendy boutiques in our fashion shopping section.
Access and contact
Days and opening hours
All year round between 11 am and 8 pm. Sunday, open from 4 pm to 7 pm.
75010 Paris 10ème
- Copyright image:
- Mario Simon Lafleur